Nov 10, 2025
Discover how a decade-long frustration with manual accounting inspired Nebula — an AI-driven financial ecosystem built to democratise finance for freelancers, startups, and accountants.
Intro
Nearly a decade into my journey as a self-employed accountant, I thought I had mastered the art of financial management.
Yet every week, I found myself drowning in the same repetitive cycle, spending around 20% of my workweek buried in receipts, invoices, and reconciliations.
The irony wasn’t lost on me. I was helping others grow their businesses while losing precious hours in mine.
The Broken System
Across the UK, millions of freelancers and small business owners were trapped in the same problem.
Their choice? Either lose hours every week doing admin or pay accountants £200–£400 a day for tasks that could and should be automated.
Meanwhile, talented accountants up North were struggling to find clients, while businesses in London paid premium rates simply due to geography.
The system was broken, expensive, outdated, and fundamentally unfair.
The Turning Point
It became obvious:
If I was losing entire afternoons to manual admin, what was this costing the millions of people without my background?
The solution was clear, automate the routine, elevate the strategic.
AI could take care of the repetitive work like categorising transactions, creating invoices, and handling tax submissions.
Human accountants could then focus on strategy, optimisation, and growth.
That’s when I met Paul Tiley on LinkedIn in 2024. We shared the same vision to break down both the technological and geographical barriers holding small businesses back.
Together, we began shaping what would become Nebula Finance.
Building a Mission-Driven Team
Soon after, Claire Huddleston-Stevens and Michael Walker joined our journey.
Claire, with her background in Fintech and Payments, immediately understood how artificial intelligence could redefine financial management.
Michael, with his CFO experience, helped us see that our mission wasn’t just to simplify accounting, it was to democratise financial management entirely.
And then came something extraordinary, we attracted engineers and NEDs from Monzo Bank.
These were people who had helped redefine digital banking in the UK.
Their decision to join us validated what we already knew: Nebula wasn’t just an accounting tool. It was a financial revolution in the making.
Beyond Accounting: Building a Financial Ecosystem
We quickly realised businesses needed more than just better bookkeeping.
They needed access to the same intelligent financial infrastructure that large corporations take for granted:
Seamless accounting and tax compliance
Smart, connected banking
Automated reconciliation and reporting
Investment and growth tools
Access to trusted accountants when needed
That’s how Nebula’s ecosystem was born, bringing accounting, banking, and investment together in one intelligent platform.
At the heart of it all is Claire, our AI financial concierge, designed to turn financial chaos into clarity.
Empowering the Next Generation
But Nebula isn’t just built for businesses, it’s built for accountants too.
Our Accountant Marketplace, we will empower a new generation of digital, location-independent accountants to work globally.
A 28-year-old chartered accountant in Edinburgh can seamlessly serve a tech startup in Brighton, a creative freelancer in Barcelona, and a manufacturer in Dublin, all through Nebula.
This model doesn’t just create opportunity, it helps bridge the North–South economic divide, creating fairer access to income and clients across the UK and beyond.
Democratising Financial Management
Our mission is simple:
To make sophisticated financial management affordable, accessible, and intelligent — no matter where you are or the size of your business.
We’re building a platform that:
Saves hours through automation
Keeps you compliant without stress
Connects you to real human expertise when it matters
Scales effortlessly as your business grows
We’re not just helping people save time and money, we’re changing the way financial services work.
The Vision Ahead
Nebula is becoming the financial operating system for small businesses, where AI automation, intelligent banking, investments, and strategic expertise come together seamlessly.
Our goal?
To give every entrepreneur confidence, every accountant global reach, and every business the power to grow without financial friction.
In Closing
Nebula began with one accountant’s frustration.
Today, it’s a collective mission to reshape financial management, combining technology, human expertise, and accessibility in a way that levels the playing field for everyone.
“We’re not just automating accounting, we’re building the financial infrastructure for a borderless economy.”


